What is Bloomingo?

Bloomingo is a SaaS-based HR solution that helps strengthen employee and organizational motivation.

While existing HR solutions primarily focus on efficiency and automation of HR tasks such as recruitment, performance management, and evaluation , Bloomingo focuses on maintaining talent density and minimizing attrition . It focuses on realizing the essential roles of HR—"human skills" and "human touch "—through features that strengthen relationships and connections.

Bloomingo's core features

Bloomingo analyzes the psychological and physical health of team members and key personnel in real time, boosting organizational motivation and enhancing retention density and frequency. Therefore, it's not just a simple HR solution; it's also a service that leaders and team leaders can utilize, as they understand that team members' health directly impacts team performance .

Bloomingo is inspired by neuroscientist Lisa Feldman Barrett's brain science theories . It analyzes the energy and emotional states of individuals and teams , providing data-driven actionable insights that empower HR professionals to make effective decisions.

for example:

• Detect periods of high stress and recommend breaks or job reassignments.

• Analyze when team engagement is high to guide the timing of important project deployment.

It comes in the same form.

Bloomingo's Differences

Bloomingo aims to go beyond simple data monitoring to understanding and connecting members, proactively detecting and resolving issues.

Bloomingo's unique strength lies in helping HR professionals keep key members motivated and implement effective communication and retention strategies .

It can be used by HR, leaders, and managers who want to continuously monitor and understand individual member retention and high-density motivation levels.

º Small business: Managers managing teams of 5 to 20 people or startup CEOs

º Mid-sized and large companies: HR managers and organizational leaders who constantly monitor the status and motivation of key talent and want to retain them.

º Managers and Leaders: Those responsible for maintaining talent density and building organizational culture.

Currently, all features are available in a single dashboard and module format, with plans to add individualized permissions and features for leaders and managers in the future.

Bloominggo provides the following insights in general:

1. Understanding member status

• Analyzes the energy vitality level and stress index of individual members (teams, entire company) and provides notifications on motivation and engagement status in 8 levels.

2. Executable Guide

• Suggest specific actions based on member status (e.g., break, conversation, work coordination, team workshop suggestions, etc.).

3. Promoting connection and communication

• We support channels that allow HR managers and members to communicate and connect quickly.

These insights can help you intervene to immediately identify current situations and issues to improve employee retention . Longer term, they can be utilized in various HR areas, including improving organizational culture, designing employee benefit programs and systems, predicting turnover, and implementing policies to ease team tension .

Retention as defined by Bloomingo

Bloomingo defines retention not simply as a means of preventing attrition, but as a strategic process for maintaining employee motivation and fostering growth . To achieve this, Bloomingo provides channels (to be updated in the future) that support 1) maintaining and strengthening motivation, 2) detecting and resolving risk signals, and 3) presenting a long-term vision .

1) Maintaining and strengthening motivation

By analyzing the internal motivation level of each member in real time, we propose an approach to optimize energy management and work distribution according to individual status, thereby contributing to increasing team engagement and performance.

As a very simple example,

• Low Energy State: Analyzes team member fatigue and recommends motivational activities or rest.

• High-energy state: Helps deploy key projects by leveraging high-immersion states.

There are etc.

2) Detect and resolve risk signals

When a member's condition deteriorates rapidly or a persistent state of stress is detected, Bloomingo tags them with a "Needs Attention" tag, enabling HR managers to respond immediately. Furthermore, Bloomingo tracks change patterns based on individual history, enabling more thorough management.

3) Presenting a long-term vision

Bloomingo is currently developing a separate survey feature, and as a preliminary step, it will support direct communication with members through the Coffee Chat feature. This will help members achieve long-term growth and strengthen their connection to the organization.

Practical implementation tools for HR

This process allows HR managers to prioritize operations based on data and create the optimal work environment for each employee . Bloomingo is not just a simple HR management tool; it's a practical solution that enhances an organization's sustainable growth and talent density .

Bloomingo was designed based on a deep understanding of human behavior and emotions, grounded in brain science and neuroscience.

In particular, the neuroscience theories introduced in Lisa Feldman Barrett's book , How Emotions Are Made, serve as an important foundation.

Key Concepts: Body Budget and Mental Budget

• Body Budget : This is a concept derived from the theory of Lisa Feldman Barrett and is about how the body manages and distributes energy.

Our brain is constantly monitoring the internal state of our body and plays a role in supplying necessary energy or reducing unnecessary consumption.

For example,

-. Recharging factors : enough sleep, healthy eating habits, positive relationships.

-. Burnout factors : stress, excessive work, negative emotions.

When your body budget is depleted, it leads to fatigue, stress, and decreased engagement, which directly impacts your behavior, emotions, and decision-making.

• Mental Budget : A concept defined by Bloomingo based on the body budget, this is an area related to conscious emotional states.

This works in conjunction with BodyBudget, which explains how your mind and body state impacts your work motivation and engagement.

The core of Bloominggo's design

These two axes are based on the scientific fact that "body and mind are closely connected," and are designed to be utilized effectively within organizations.

Body Budget and Mental Budget work to understand members' energy and emotional states and incorporate this into data-driven decision-making to increase engagement and performance.

블루밍고는 구성원 개인의 응답 데이터를 해당 회사 인사담당자의 조직 관리와 구성원 지원을 위한 목적으로만 활용합니다. 개인의 세부 응답 내용은 본인과 인사담당자만 확인할 수 있으며, 그 외 데이터는 익명화된 통계 형태로만 분석되어 외부에 제공되지 않습니다.

블루밍고는 구성원의 일상을 보다 건강하게 만드는 ‘데이터 기반 인사이트’를 제공하는 데에 집중하고 있습니다.

The state of a member's body budget determines their perspective, attitude, and reactions , which directly impacts their individual motivation level and retention . Bloomingo monitors members' health in real time based on mental and physical data , providing appropriate intervention and support when needed, thereby achieving sustained retention .

The Relationship Between Body Budget and Motivation

• When your body budget is low : For example, someone whose body budget is depleted due to lack of sleep is more likely to judge situations with a negative and sensitive perspective or respond cynically to interactions.

• When your physical budget is high : Conversely, when your physical budget is fully charged, you are more likely to engage in creative and complex tasks, resulting in better performance and positive teamwork.

Bloomingo's proposed implementation plan

Bloomingo uses mind-body data to understand the energy and tension levels of its members and teams, and then supports specific action plans based on this data.

To give a simple example,

• When fatigue accumulation is detected, rest recommendations and work adjustment suggestions are made.

• Optimize project placement when you're highly immersed

In this way, Bloomingo maintains the motivation and engagement of its members and contributes to the creation of sustainable performance for the organization.